Email marketing is a powerful tool for concert organizers, enabling them to engage audiences, drive ticket … Email Marketing for Concerts: Strategies, Promotions and SalesRead more
Author: Zara Lark
Zara Lark is an indie artist marketing strategist with a passion for helping musicians amplify their presence in the digital world. With over a decade of experience in the music industry, she specializes in streaming growth and innovative promotional techniques. When she's not consulting, Zara enjoys discovering new sounds and supporting emerging talent.
Joint Marketing Campaigns for Indie Artists: Planning, Execution, and Metrics
Joint marketing campaigns offer indie artists a powerful way to enhance their visibility and engagement by … Joint Marketing Campaigns for Indie Artists: Planning, Execution, and MetricsRead more
Facebook Community Building: Engagement Strategies, Content Sharing and Networking
Building a successful Facebook community requires fostering engagement through interactive content and live events that motivate … Facebook Community Building: Engagement Strategies, Content Sharing and NetworkingRead more
Twitter Campaigns: Follower Growth, Content Strategy and Engagement Tactics
Twitter campaigns are essential for driving follower growth and enhancing engagement through strategic content creation and … Twitter Campaigns: Follower Growth, Content Strategy and Engagement TacticsRead more
Streaming Royalties: Comparison, Metrics and Payment Structures
Streaming royalties play a vital role in how artists and rights holders are compensated for their … Streaming Royalties: Comparison, Metrics and Payment StructuresRead more
Email Marketing Automation: Tools, Benefits and Best Uses
Email marketing automation is a powerful strategy that helps businesses streamline their campaigns and boost customer … Email Marketing Automation: Tools, Benefits and Best UsesRead more
Streaming Platforms: Selection Criteria and Key Features
As streaming platforms continue to evolve, selecting the right one involves careful consideration of various key … Streaming Platforms: Selection Criteria and Key FeaturesRead more
Collaborators for Indie Artists: Genre Fit, Skills, and Availability
Collaborating with the right individuals is essential for indie artists looking to enhance their music and … Collaborators for Indie Artists: Genre Fit, Skills, and AvailabilityRead more
Shareable Content: Creative Ideas, Audience Engagement and Platform Optimization
Creating shareable content is essential for maximizing audience engagement and expanding your reach. By focusing on … Shareable Content: Creative Ideas, Audience Engagement and Platform OptimizationRead more
Engaging Newsletters: Content, Design and Fan Retention
Engaging newsletters are essential for connecting with your audience and keeping them invested in your content. … Engaging Newsletters: Content, Design and Fan RetentionRead more